Our Main Verticals
For over a decade we have been building our knowledge base and continuously working on establishing relations with key stakeholders to become and ensure that we stay the leading business network for the industry.
Our Main Verticals
For over a decade we have been building our knowledge base and continuously working on establishing relations with key stakeholders to become and ensure that we stay the leading business network for the industry.
Our aim is to create physical and digital activities bringing together the manufacturing industry.
Aftermarket
and Service
02. CONTENT
The Copperberg flagship community — where it all started.
Since 2009, Copperberg has convened senior service and aftermarket leaders to explore how industrial service is changing across the customer and equipment lifecycle.
In 2027, the discussion moves toward Service at the Core. Service organizations are increasingly responsible for customer retention, margin, uptime and long-term revenue. Our discussions connect customer value, installed base intelligence, monetization, workforce effectiveness, AI and predictive service, spare parts, pricing and organizational alignment.
VP/Head/Director/Manager: Aftersales & Aftermarket • Service • Lifecycle Management • Customer Service • Digital & Service Transformation • Spare Parts • Service Supply Chain • Business Development
25 February 2027
Copperberg Select: What Customers Actually Value: Strengthening the Service Value Proposition
8 April 2027
Copperberg Select: From Prediction to Action: Building the Capability to Deliver Uptime
10 June 2027
Copperberg Select: AI in Service: From Experimentation to Measurable Value
26 August 2027
Copperberg Select: Extending the Lifecycle: Designing for Service, Uptime and Sustainability
9 December 2027
Copperberg Select: The Future of Service Leadership: Leading Service at the Core
E-Commerce
B2B e-commerce has moved beyond whether manufacturers need a digital channel. The challenge now is commercial performance: connecting data, systems, teams and customer journeys so digital commerce becomes a scalable growth engine.
The E-Connect community focuses on product discovery, self-service, conversion and customer experience while integrating digital commerce with sales, service, IT and marketing. AI and personalization matter where the data foundations and operating model can support measurable value.
VP/Head/Director/Manager: E-Commerce • Online Sales • Digital Sales • Digital Business • Digital Platforms • eBusiness • Marketplace • Marketing • Parts
Field Service
Field service sits at the point where service strategy becomes customer reality. Connected assets, remote diagnostics, AI, installed base visibility and digital work instructions are creating more intelligence than ever — but information only matters when it improves decisions and execution in the field.
In 2027, the Field Service Forum focuses on Operationalizing Service Intelligence: turning insight into action, helping technicians perform at their best and making service a bigger contributor to customer retention, uptime and business growth.
VP/Head/Director/Manager: Service • Field Service • Technical Support • Engineering • Mobile Workforce • Maintenance • Field Operations • Customer Operations • Remote Support
24 June 2027
Copperberg Select: The Service Workforce Challenge: Talent, Knowledge and Capacity
9 December 2027
Copperberg Select: The Future of Service Leadership: Leading Service at the Core
Manufacturing Pricing Excellence
Pricing is becoming a business capability rather than a single-function responsibility. Manufacturers are balancing margin, customer value, commercial flexibility, and governance while service, subscription, and outcome-based models add complexity.
The community brings pricing, sales, finance, product, service and commercial leadership together to examine how better intelligence becomes better commercial decisions — and how organizations build shared ownership of value.
VP/Head/Director/Manager: Pricing • Commercial Excellence • Sales • Marketing • Revenue Management • Cost Management • Customer Value • Contract Management • Product Management
2026-2027 Manufacturing Pricing Excellence Events
25 February 2027
Copperberg Select: What Customers Actually Value: Strengthening the Service Value Proposition
29 April 2027
Copperberg Select: Pricing Excellence for Manufacturers: From Cost to Customer Value
Spare Parts
Spare parts is moving from operational necessity to a strategic lever. Availability, pricing, inventory, sourcing, data and logistics directly influence uptime, customer loyalty and aftermarket profitability.
The 2027 Spare Parts Business Platform explores how organizations move from fragmented, reactive operations toward connected and performance-driven ecosystems — balancing availability with working capital, strengthening pricing maturity, applying AI where it creates value, and connecting parts more closely to service and lifecycle performance.
VP/Head/Director/Manager: Spare Parts • Aftersales / Aftermarket • Service Pricing • Parts Supply Chain • Logistics & Inventory • Procurement • Stocking & Planning • Global Distribution
9 September 2027
Copperberg Select: B2B E-commerce for Aftermarket: Transforming the Parts Buying Experience
30 September 2027
Copperberg Select: Parts Pricing: Protecting the Moneymaker
9 December 2027
Copperberg Select: The Future of Service Leadership: Leading Service at the Core
Sustainability in Service
Sustainability in service is where lifecycle thinking becomes operational. Extending equipment life, improving serviceability, reducing unnecessary intervention, enabling repair and refurbishment, and using resources more intelligently can support both environmental goals and stronger customer economics.
The community explores the practical link between sustainability, uptime, efficiency, and commercial value. The 2027 program will focus on how service and aftermarket organizations turn lifecycle thinking into measurable outcomes for customers and the business.
VP/Head/Director/Manager: Aftersales / Aftermarket • Service • Sustainable Services • Circularity • Refurbishment & Remanufacturing • Lifecycle Management • Spare Parts • Product & Service Development • Operations
Copperberg Select:
Top of mind discussion areas in 2026
Welcome to our thought leadership series, where the pulse of industry wisdom meets the rhythm of strategic insights. Each topic in this carefully curated collection is dedicated to the profound expertise of our editorial team, gained over many years of dedicated exploration at the forefront of market trends.
At the heart of our selection process is a commitment to delivering content that transcends the ordinary. We draw from the constant flow of information, an ever-evolving exchange of great insights, and a deep understanding of the dynamic landscape we navigate. These chosen topics are not just random selections; they represent a deliberate and informed choice, reflecting our commitment to providing you with the industry’s most valuable and relevant insights.
Join us on this journey through thought leadership, where knowledge is not just shared but crafted, refined, and presented with the precision that comes from years of involvement in the marketplace. It’s not just information; it’s expertise collected with care and precision for your strategic advantage.
2026 Copperberg Selects
Achieving Field Service Excellence
Excellence in field service demands more than efficiency — it requires organizations to rethink how people, processes and technology come together to deliver value.
Accelerating Service Transformation with Technology
Transformation is no longer optional—it’s essential. This academy examines how organizations can restructure, refine processes, and cultivate a culture that transitions from reactive to proactive, customer-first models. Discover how technology, new operating models, and leadership alignment accelerate change.
Future-Proofing Spare Parts through Digital Transformation
Spare parts operations are under pressure to be faster, smarter, and more connected. This academy focuses on integrating digital tools into inventory, forecasting, and fulfillment. Discover how to build a connected spare parts ecosystem that improves agility, customer satisfaction, and bottom-line impact.
Leading the Future of Service
Service leadership is about more than managing operations—it’s about inspiring transformation. This academy explores how leaders can balance technology, sustainability, and people to drive change. Learn how to build cultures that embrace innovation and deliver long-term service excellence.
Copperberg Select:
The conversations shaping service in 2027
The 2027 Virtual Academy program follows the questions emerging from Copperberg’s service community, while retaining dedicated pricing and B2B e-commerce sessions within Copperberg’s established specialist verticals.
2027 Copperberg Selects
Service at the Core: What Service Transformation Really Means
What changes when service moves from supporting the product business to influencing growth, margin and customer strategy? This academy looks beyond transformation programmes to the operating model, organizational alignment and commercial capability required to put service genuinely at the core.
25 February 2027
Copperberg Select: What Customers Actually Value: Strengthening the Service Value Proposition
What Customers Actually Value: Strengthening the Service Value Proposition
Service organizations invest heavily in technology, processes and new business models, but customer value remains the test. This academy explores how manufacturers identify what customers genuinely value — from uptime and responsiveness to confidence and outcomes — and translate it into stronger service propositions.
8 April 2027
Copperberg Select: From Prediction to Action: Building the Capability to Deliver Uptime
From Prediction to Action: Building the Capability to Deliver Uptime
Predictive insight has limited value if the organization cannot intervene. This academy examines the capabilities behind uptime: installed base visibility, parts availability, technician capacity, planning, logistics, data and decision rights — and how they come together to turn signals into action.
29 April 2027
Copperberg Select: Pricing Excellence for Manufacturers: From Cost to Customer Value
Pricing Excellence for Manufacturers: From Cost to Customer Value
Pricing excellence requires more than better price points. This academy explores how manufacturers connect cost, market intelligence, customer value, governance and commercial execution to build pricing capability across the organization.
10 June 2027
Copperberg Select: AI in Service: From Experimentation to Measurable Value
AI in Service: From Experimentation to Measurable Value
The service conversation is moving beyond AI as a technology story. This academy focuses on where AI is creating practical value in service operations — improving decisions, troubleshooting, knowledge access, planning and customer experience — and what needs to be in place to scale it.
24 June 2027
Copperberg Select: The Service Workforce Challenge: Talent, Knowledge and Capacity
The Service Workforce Challenge: Talent, Knowledge and Capacity
Talent scarcity and knowledge transfer are becoming structural service constraints. This academy explores recruitment, retention, technician productivity, knowledge capture, upskilling and new ways of scaling service capability without simply adding headcount.
26 August 2027
Copperberg Select: Extending the Lifecycle: Designing for Service, Uptime and Sustainability
Extending the Lifecycle: Designing for Service, Uptime and Sustainability
Lifecycle performance starts before the first service visit. This academy connects product design, serviceability, maintainability, modularity, repair, retrofit and refurbishment to explore how manufacturers can extend equipment life while improving uptime, resource efficiency and customer value.
9 September 2027
Copperberg Select: B2B E-commerce Readiness: Transforming the Parts Buying Experience
B2B E-commerce Readiness: Transforming the Parts Buying Experience
Customers increasingly expect parts discovery and purchasing to be simple, accurate and self-directed. This academy explores how manufacturers improve product data, search, self-service, personalization and digital journeys while connecting e-commerce more closely to the wider aftermarket experience.
30 September 2027
Copperberg Select: Pricing of Parts: Protecting the Moneymaker
Pricing of Parts: Protecting the Moneymaker
Spare parts remain one of the most important sources of aftermarket margin, but pricing is often reactive or inconsistent. This academy examines ownership, segmentation, lifecycle logic, market intelligence and value communication to strengthen parts pricing without losing customer trust.
11 November 2027
Copperberg Select: The Service Supply Chain: Turning Parts into a Strategic Asset
The Service Supply Chain: Turning Parts into a Strategic Asset
Uptime depends on having the right part in the right place at the right time — without simply adding inventory. This academy explores demand signals, stock positioning, resilience, planning, logistics and cross-functional coordination as the operational backbone of service performance.
9 December 2027
Copperberg Select: The Future of Service Leadership: Leading Service at the Core
The Future of Service Leadership: Leading Service at the Core
Service leaders are being asked to balance growth, profitability, customer value, technology and workforce constraints. This closing academy explores the leadership mandate behind service transformation: influence across functions, capability building, culture and the decisions required to make service a strategic business contributor.
Copperberg – Go West
Embark on a transformative journey with Copperberg’s Service Academy US Edition, a series of curated reruns from our most impactful European sessions, now tailored exclusively for the US audience. Designed to align with the needs and schedules of service leaders across the United States, these academies bring a wealth of global insights closer to home.
Drawing from the success of past events on B2B ecommerce, Spare Parts, Pricing, Aftermarket and Field Service, this edition reflects Copperberg’s commitment to supporting the evolution of the service industry. We believe transformation is a collective endeavor, and our US-focused academies ensure you are equipped with actionable strategies and tools for a future-ready service operation.