The Voice of Digital Leaders in Manufacturing 2025

This year’s report reflects a shift from vision to execution in experience innovation.

While last year’s findings were largely aspirational, focused on potential growth, this year’s data shows organizations taking more practical steps to overcome barriers. Respondents have adopted a more grounded, results-driven approach, learning from past trial-and-error efforts.

This report’s insights come directly from senior decision-makers. Three-quarters of respondents (76%) represent organizations generating over €1 billion annually. Half of respondents represent organizations that generate €5 billion annually.

With a strong European presence but a global outlook, their perspectives offer a compelling look at the realities and strategies shaping digital transformation in large manufacturers today.

Valtech helps manufacturers accelerate digital business.

We are the experience innovation company, helping organizations become leaders in a digital world. With teams across the globe, we empower our clients to leap beyond the competition through experience elevation, commerce acceleration, enterprise transformation, marketing creativity and performance, and data evolution. By focusing on the human experience, we create exceptional solutions that deliver value in a rapidly changing and connected world. For more information, visit the website.

Copperberg is an expert original content creation company specialising in the manufacturing sector.

With years of experience, we have cultivated a robust global business network, supported by continuous research and relationships with key stakeholders in the manufacturing industry. Our reputation for reliability and success is built on delivering outstanding platforms that provide key insights into industry challenges, future trends, and market developments. Our business platforms serve as catalysts for growth and global relationship-building within the industry. For more information, visit the website.