Alexander Neber received a PhD in geology and lectured at Cologne University, Germany. Since joining SLB in 2007 he had technology and business lead roles in Asia and Europe, prior to moving into a HQ role to provide business insight and strategic guidance to digital transformation and executive leadership teams. Lately he is the global business manager to define and execute go-to-market strategies of the Lumi data & AI Platform in collaboration with strategic alliance partners. He recently took on the role as business value champion, collaborating with key customers on how increasingly complex services, solutions and agents create efficiencies and how to quantify the business value in relation to challenges and business drivers.